Homebot: Helping Mortgage Professionals Stay Connected with Homeowners

Eighty-three percent of the average homeowner’s wealth at retirement comes from home equity. For the other 17 percent — found in a 401(k), savings accounts or other investments — there’s often a financial advisor or some other knowledgeable person to help steer them down the right path. But who’s in charge when it comes to managing the wealth associated with … Read More

Make Your LinkedIn Profile Stand Out

As the largest professional network in the world, LinkedIn is undoubtedly the most effective social media platform at helping professionals become and stay connected. LinkedIn helps users get their name in front of countless professionals in their industry as well as those in other industries. But with so many LinkedIn users worldwide, how do you make your profile stand out … Read More

Intent Marketing Employee Spotlight – Molly Griffin

employee spotlight

Name: Molly Griffin Start Date: September 2014 Position: Chief Content Strategist  Brief overview of what you do: All things marketing and creative. Content creation, content management and digital marketing of all sorts. I help create and oversee the content that is provided to users by Intent. So, whether it is graphics, blog articles or campaign emails, I use my creative … Read More

Auction.com is Making it Easier to Find and Buy Property

Billed as the nation’s leading platform for connecting sellers of residential bank-owned and foreclosure properties with everyday buyers, Auction.com has helped investors purchase over $39 billion in real estate properties since the website launched about 11 years ago. The process of using Auction.com to find your next real estate property investment couldn’t be much simpler. Prospective buyers get started by … Read More

Solidifi: Helping Shape the Residential Lending Space

solidify

An independent provider of valuation and closing services supporting the residential real estate mortgage industry, Solidifi oversees a technology-based marketplace where independent field professionals consistently elevate their performance and deliver better results while competing for business.  Having partnered with tens of thousands of qualified independent field professionals, Solidifi bills itself as the preferred mortgage service provider for more than 60 … Read More

Intent Employee Spotlight – Ben Thornburg

From Day One, Ben Thornburg has been an integral part of building Intent’s background. Ben came to the project with a wealth of digital marketing and CRM knowledge and helped create both Motivator CRM and Intent’s dynamic lead and customer journey platform. Name: Ben Thornburg Start Date: September 2014 Position: CIO Brief overview of what you do: My job is … Read More

RCM Helps Get The Most Out of Mortgage Insurance

RCM Mortgage Insurance

Easily and perhaps often misunderstood, mortgage insurance is just another layer of security to shield lenders against a loss and is generally only required if a borrower puts down less than 20% on a property. If you are a mortgage servicer filing for insurance claims, navigating insurance policies can be overwhelming and time-consuming, especially if you want to get every … Read More

Intent Employee Spotlight – Joey Starnes

joey stanes

Searching for a place where she could combine her desire to help others, her geeky love of technology and her experience in marketing, Joey landed at Intent Home buying Marketing Intelligence. As our UI Sensei, Joey works in training, programming and other areas. Learn a little bit about her today. Name: Joey Starnes Start Date: June 2016 Brief overview of … Read More

Intent Employee Spotlight: Lanier Kirk

lanie kirk

A graduate of Auburn University, Lanier came to Intent shortly after finishing college. After starting as a marketing assistant, Lanier slowly transitioned into an impactful onboarding role with the company. Learn a little bit more about her today! Name: Lanier Kirk Start Date: April 2017 Position: Marketing & Onboarding Coordinator / Client Experience Specialist Brief overview of what you do: … Read More

Equifax Launches Lead Generation Tool for Mortgage Lenders

Lead generation

Major credit bureau Equifax has introduced a lead generation tool for the mortgage industry. Thanks to its Mortgage Lead Generation Models, Equifax can now help users predict the probability of a lead converting to a sale within the first two to six months. Equifax believes this will allow mortgage lenders to better target their mortgage marketing campaigns because lenders will … Read More