Name: Molly Griffin
Start Date: September 2014
Position: Chief Content Strategist
Brief overview of what you do: All things marketing and creative. Content creation, content management and digital marketing of all sorts. I help create and oversee the content that is provided to users by Intent. So, whether it is graphics, blog articles or campaign emails, I use my creative expertise to guide most of the mortgage marketing materials generated by our company.
What brought you to Intent: I came into this position almost straight out of college as Kelly’s marketing assistant. During that time, Motivator was just beginning to spread its wings, and I was able to witness and be part of the development of both companies from the ground up.
What you like most about working at Intent: The environment here is everything. Our team is a family working within an industry that is constantly changing, and that makes each day fun and exciting. We also have a very laid-back and fun office environment with a work-hard, play-hard mentality.
Hometown: I was born in Palm Beach Gardens, FL but spent most of my time growing up outside of Greenville, SC.
Hobbies: I grew up riding horses, so whenever I have the opportunity to be around them, I really enjoy that. Most of the time, my hobbies include exercising (running, spin, barre), trying new restaurants, spending time with friends and family, and walking and playing with my dog. I also love to paint and do crafty things when I have the time.
Book you’ve read over and over again: I’m not sure that I’ve ever read anything over and over again, and I don’t read a ton these days. But I love a good podcast!
Top 3 movies: I think everyone in our office can tell you that I’m not a huge movie person. I am, however, a crime show and documentary junkie. Evil Genius,The People vs. O.J Simpson, and True Detective (Season 1) have been some of my favorites.
A bit about your family: I am an only child and a third-generation Clemson grad. My immediate family is made of Tigers through and through! I have family all over the East Coast, but none here in Charlotte, where I live with my boyfriend and our dog, Heidi, and an amazing family of friends!
Favorite food: Breakfast food, a good cheese board, tacos. Do I really have to choose?
Thing you’re scared of: The dark and mice (GROSS!)
Dream vacation: Anywhere tropical. I have also always wanted to go to Greece.
Favorite cocktail: Moscow Mule (the gingerier the better!) & red wine
From Day One, Ben Thornburg has been an integral part of building Intent’s background. Ben came to the project with a wealth of digital marketing and CRM knowledge and helped create both Motivator CRM and Intent’s dynamic lead and customer journey platform.
Name: Ben Thornburg
Start Date: September 2014
Brief overview of what you do: My job is to take the ideas of the visionary and translate that creativity into actionable strategies that the development team can understand and improve upon.
What brought you to Intent: The challenge of a new project partnered with one of the smartest people I have ever met
What you like most about working at Intent: The best part of working here is by far the people I work with. Every day, I am surrounded by my three closest friends, and even when days are very stressful, we laugh all the time.
Hometown: Fort Wayne, Indiana
Hobbies: Camping, muddin’ in a Jeep, hiking, cooking
Book you’ve read over and over again: I don’t think I’ve ever read a book twice.
Top 3 movies: The Life Aquatic, Three Amigos, Being John Malkovich
A bit about your family: I have five siblings, two moms, two dads and a dog named Lucy
Favorite food: A falafel wrap, but it has to have house-made pickles on it
Thing you’re scared of: Climate change
Worst habit: Randomly breaking out in song
Dream vacation: Driving in the Chilean mountains
Favorite cocktail: G&T
A graduate of Auburn University, Lanier came to Intent shortly after finishing college. After starting as a marketing assistant, Lanier slowly transitioned into an impactful onboarding role with the company. Learn a little bit more about her today!
Name: Lanier Kirk
Start Date: April 2017
Position: Marketing & Onboarding Coordinator / Client Experience Specialist
Brief overview of what you do: I am the first person a client talks with when they sign up for an account. I make sure clients have a seamless experience throughout their Onboarding process, and I get them set up with an account. I’m also the “doer of all the things” gal in the office. I help anyone with just about anything. In my spare time, I dabble in some marketing.
What brought you to Intent: I started out as Kelly’s assistant, and the more I got to work with Motivator, the more I transitioned into a role here. I’m still trying to keep Kelly sane on the daily but being the “front face” of Motivator is a full-time job, too.
What you like most about working at Intent: The fam! I say that because, working with people 40+ hours a week, they go from coworkers to family. Not a lot of people can say that about their coworkers or work environment, so I think that’s special. Also, one word: leggings.
Hometown: Born in Gainesville, FL, but spent most of my life in Charlotte (going on 20 years!)
Hobbies: Brewery hopping with friends, trying out the newest restaurants, Orangetheory Fitness, binging on Netflix shows and documentaries\n\nTop 3 movies: Titanic, Remember the Titans, and Forgetting Sarah Marshall are the first that come to mind.
A bit about your family: A little fun fact is that I am a fifth-generation Auburn University graduate. My mom’s side of the family has been attending Auburn since it opened. When we’re not cheering on the Auburn Tigers, my family of four likes to enjoy family dinners on Sundays and snuggling with our sweet pup, Lucy.
Favorite food: Queso. Or any kind of Mexican food, really.
Thing you’re scared of: Heights, spiders, the unknown (the future, death, any kind of surprise, aka just not being in control of something … haha)
Worst habit: Biting my nails … ugh
Dream vacation: Greece, Bali, Thailand — any of those would be a dream.
Favorite cocktail: A margarita. Or Prosecco. Or Tito’s and Sprite.
Tim Chew, affectionately known around the office as “Chewy,” is the Chief Technology Officer at Intent Homebuying Marketing Intelligence. Tim spends his days immersed in the technology side of the company, building systems and guiding our team. Learn a little bit about Tim today!
Start Date: 2/25/19
Brief overview of what you do: All things technology and the occasional handyman task
What brought you to Intent: The Millennium Falcon
What do you like most about working at Intent: The energy
Hobbies: Gardening and building things
Book you’ve read over and over again: Ender’s Game by Orson Scott Card
Top 3 movies: Hero (2002), About a Boy, We’re the Millers
A bit about your family: 4 children
Favorite food: Sweets
Thing you’re scared of: My children
Dream vacation: Dogsledding and kayaking in Ittoqqortoormiit, Greenland
Favorite cocktail: Flavored Vodka Tonic
Kaitlyn Lee is a part of the onboarding and support team at Intent Homebuying Marketing Intelligence. After earning a degree in Communications – Public Relations from East Carolina University, Kaitlyn knew she wanted to work in an industry that helps make people happy.
Kaitlyn loves coming to work each day because of the amazing environment and her wonderful colleagues who work together as a team to make mortgage lenders successful. Learn a little more about Kaitlyn today!
Start Date: October 2017
Position: Client Liaison SpecialistBrief overview of what you do: I am the first person to enter our clients in the system and create their account. I review everything before their account is activated and make sure their website is ready to go. I get an overview of all tickets in triage and make sure our clients are taken care of, whether they have a website request, a problem within the system, or they need directions on how to navigate the system.
What brought you to Intent: My sister met our founder, Kelly Yale, at a Fairway event and told her I’d be perfect for the job. I went in for my interview and never wanted to leave!
What you like most about working at Intent: I love the work environment. Everyone is so chill and works together as a team to get things done.
Hometown: Charlotte, NC
Hobbies: Working out (Cycle, Zumba, Turbo Kick), hanging out with friends and family, and enjoying lake days on Lake Norman and nights out in the “Queen City” of Charlotte
Book you’ve read over and over again: Fifty Shades of Grey
Top 3 movies: Titanic, How to Lose a Guy in 10 Days, Southpaw
A bit about your family: My mom and dad divorced when I was five years old, so I now have a huge family and love it! I have one real sister, two stepbrothers and two half-sisters. I mainly grew up living with my mom and stepdad, so my mom and I are super-close. Thankfully, they all live in the Charlotte area.
Favorite food: Fettuccine Alfredo on Penne noodles
Thing you’re scared of: Spiders, people who drink and drive, not being the best version of myself
Worst habit: Popping my ears and twitching my neck … lol
Dream vacation: Fiji
Favorite cocktail: Tito’s, club soda and lime
At Intent, we work together daily to provide the best service possible to our customers. Each week, we’d like to introduce you to a member of our team.
As the president of Intent, Devin Rambo spends his days juggling numerous tasks and keeping our team in line. Learn a little more about him today!
Start Date: July 2018
Brief overview of what you do: In a small company, everyone has lots of jobs and roles. At the core, my goal is to keep the train on the tracks and help pave the way for the future. I also act as our CFO and HR director. It’s a good thing I like to wear hats!
What brought you to Intent: The short answer is Kelly Yale! Following a career as a U.S. diplomat helping American companies compete in international markets, the lure of being part of a small, nimble and vibrant tech company was utterly compelling. I’ve watched over the years as Kelly, my supreme compatriot for more than two decades, expertly forged Motivator into a highly performing company. When she proposed the idea of joining forces in this incredible venture, too many stars aligned for it not to make sense. And it certainly does!
What you like most about working at Intent: I love our team and its esprit de corps. In addition to being exceptionally intelligent, talented and passionately dedicated to our mission, there’s nothing more our team loves than coming up with amazing ideas to better serve our clients.
Hometown: Frankfort, KY
Hobbies: Constant tinkering in the kitchen, obsequiously tending my plants and orchids, and running anywhere I can find or make a path
Book you’ve read over and over again: Can’t list just one! In Search of Lost Time, The Grapes of Wrath, Our Lady of the Flowers — and most any poem by Baudelaire, Verlaine or Rimbaud.
Top 3 movies: All About Eve, A Christmas Story, Mommie Dearest
A bit about your family: My family is my raison d’être. After many years of living overseas, I’m ecstatic to live in the same state as my family. I also couldn’t fail to mention my faithful feline friend, Basil – affectionately known as Mr. Rambo. He’s followed me from the Tropic of Capricorn to the South China Sea – and beyond. He’s my heart.
Favorite food: A5 Wagyu ribeye and pasta
Thing you’re scared of: An untidy house
Worst habit: My fastidiousness or overthinking or both
Dream vacation: Hopping between and among islands such as Hayman, Moorea, Bora Bora, Seychelles, Maldives and Tahiti
Favorite cocktail: Bourbon, Scotch or a Gin and Tonic
At Intent, we put our best foot forward each day to give our customers the resources they need to provide their home buyers and business partners with the best knowledge and service, as well as build new business. Each week, we’d like to introduce you to a member of our team.
Name: Jared Turner
Start Date: March 2018
Brief overview of what you do: Editing, writing, customer support, web updates, other projects as needs arise
What brought you to Intent: In short, it felt like the right move to the right place at the right time. I wanted to find a place where I could be challenged and stretched beyond sports journalism (my primary focus until I came here) yet be able to use my background to improve the overall product, especially as it relates to our digital media reach and presentation.
What do you like most about working at Intent? Everyone is super-helpful and friendly, and the overall culture is very casual and informal. I’m a very casual and buttoned-down kind of guy, so the environment here suits me to a tee.
Hometown: Gretna, Va. (population 1,500 with one stoplight)
Hobbies: Attending Virginia Tech games (basketball and football) and Carolina Panthers games with my son and daughter; I’m also a greeter at church and enjoy going to concerts, staying informed (and rolling my eyes) about political matters, exercising, and working as a freelance writer for multiple NASCAR publications
Book you’ve read over and over again: The Bible
Top 3 movies: “War Room,” “Remember The Titans,” “Save The Last Dance”
A bit about your family: I’ve been married to Jennifer — a gorgeous, curly-haired girl from the opposite coast — since May 21, 2005. We have three fun, vivacious children: a daughter and two sons.
Favorite food: Pizza, spinach artichoke dip, fried mozzarella sticks, seafood, anything I can eat with Asian shrimp sauce
Thing you’re scared of: My favorite sports teams losing
Worst habit: Staying up too late, consuming McDonald’s sweet tea and chocolate chip cookies
Dream vacation: Two weeks on a remote, sunny island somewhere with just my bride and no cell phone reception
Favorite cocktail: Sorry, don’t wear dresses (or drink alcohol)!
At Intent, our goal each day is to provide our customers with the tools needed to give their customers and business partners excellent knowledge and service, as well as build new business. Each week, we’d like to introduce you to a member of our team.
A graduate of UNC Charlotte where he earned a Bachelor of Science degree in Psychology, John McKiever is our Data Architect at Intent. Learn a little more about him today!
Name: John McKiever
Start Date: February 2017
Brief overview of what you do: Develop and enhance product functionality, and assist with overall user experience, lead gen marketing and research
What brought you to Intent: Fate
What do you like most about working at Intent: Every day is a new hilarious adventure.
Hometown: Charlotte, NC
Hobbies: Running, synthesizers, video games, comic books
Book you’ve read over and over again: Slaughterhouse-Five by Kurt Vonnegut
Top 3 movies: “The Shining,” “Amadeus,” “Akira\”
A bit about your family: I have the classic nuclear family — a wife and 2 kids who are the greatest thing that ever happened to me.
Favorite food: All of it
Thing you’re scared of: Tomorrow
Worst habit: Snacks. Please hide them.
Dream vacation: An all-inclusive resort stay on a paradise island
Favorite cocktail: Coffee